Dec 22, 2020
Personalization is one of the most effective tools for any seller.
Yet, scaling it often proves an enormous challenge. Why is that?
Because without authenticity, personalization is meaningless.
To find out why, I turned to the expert on personalization, Nick Casale, Director of Sales at Sendoso, a selling platform facilitating sending just about anything you could imagine to your prospects, customers, or employees.
In this episode, we discuss:
For the entire interview, you can listen to The B2B Revenue Executive Experience.
If you don’t use Apple Podcasts, we suggest this link.