Sep 17, 2019
We’ve all been there...the company with the negative culture. The one where you’re afraid to raise issues to your boss. The one where you secretly search for a new job.
Chances are, no one sets out to create a bad company culture. So, how do they come to be? And how can you make sure your company’s culture is...
Sep 10, 2019
If you don’t know who you’re prospecting--if you don’t speak their language and understand their pain points--you won’t make any headway.
One way to cut through the clutter is with personalized video directly to a named prospect whose pain points you understand.
On this episode, I interview Jason Bay, cofounder...
Sep 3, 2019
Most people register for webinars just hoping they’ll get the recording. Which is actually really great.
What we talked about:
Aug 27, 2019
It’s not that sales and marketing are out-and-out fighting with each other.
It’s more that they just won’t acknowledge that the other one exists.
I got to talk with Carman Pirie, Principal and Co-Founder of Kula Partners, about how customer experience becomes seamless when sales and marketing collaborate.
Aug 20, 2019
You’d probably rate the importance of a sales presentation at 10/10.
And you’d probably rank asking questions and listening at, say, 6/10.
But if asking the right questions doesn’t rank at 11/10 with you, you’re losing dozens, even hundreds, of opportunities to connect with prospects.
On today’s B2B Revenue...